Elsy is a visionary vegan skincare company dedicated to crafting premium skincare products that are both kind to the skin and gentle to the earth. Our ethos revolves around the belief that beauty should never come at the expense of our planet or its inhabitants.

Inspired by the spirit of Elsie Shrigley, a pioneering figure in the vegan movement who co-founded The Vegan Society in 1944, Elsy embodies strength, compassion, and a commitment to ethical living. From our minimalist packaging design to our clean products, every aspect of Elsy exudes a sense of purity, authenticity, and transparency.

Elsy is a fictive brand identity case.